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SEO vs PPC: Which is best?
When you’re thinking about building your marketing strategy and researching the available options, you’ll…
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The Importance of Site Speed for SEO Marketing
In the fast-moving digital environment, site speed is critical in determining online success. Not…
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Harnessing web-based advertising for sales and enquiries
Internet advertising, often aggregated together under the term “PPC”, can be a powerhouse opportunity for anyone wanting virtually instantaneous product sales or service enquiries. At the same, it is a minefield, so how you determine where your budget is best spent and avoid the common, beginners’ scenario of it disappearing down a plughole with nothing to show?
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Getting Back to Business with a Bang
Now is the time for some introspection and to think seriously about what you can do to improve the way you retain your existing customers and reach new ones in new ways.
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The Power of SEO – Part 2
In this article, we build upon the SEO basics I introduced previously, expanding on what you can do on-site and off-site, to make sure your SEO strategy a success.
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Understanding PPC Advertising – What It Is & How It Works
Drawing people to your business, is becoming more critical than ever. And one sure-fire route to getting you front and centre in front of your customer is through PPC advertising.
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The Power of SEO – Part 1
If you can dominate Google search results, you can dominate a market. This is the power of being found first and you should make it your goal.
