Antares designs and develops bespoke power management solutions for vehicle applications and their customers range from vehicle manufacturers to the MoD. As part of their website overhaul, Antares needed a team of flash application developers to produce a headmast video that walked new visitors through their range of solutions in a quick, clear and interactive format.
As one of the leading marketing consultants in Milton Keynes, TFA will always first define a set of objectives, then develop conceptual ideas, before producing any visuals. We wanted to help users find example solutions that were directly relevant to their industry sector, then explore precisely which problems they could overcome. In short, our approach was to create an interactive app that walked users right through products, features and benefits only relevant to them and in a to-the-point, factual style that would sell the 'Antares Solution'.
Once Antares had approved the design of the application, our in-house Flash application developers built the program to precise specifications and dimensions requested by the client. We also carried out thorough testing of the program to ensure that any bugs or problems were identified and rectified at the testing stage; not when in general use by Antares' clients!
Antares were extremely happy with the completed Flash development and whilst this is one of TFA's older projects, it has stood the test of time and still forms an integral part of Antares' marketing collateral even today.